Labello

Synonym for Lip Care
for over 100 Years

A Global Market Leader in Lip Care
- Successful with a Great Heritage -

A Global Market Leader in Lip Care
- Successful with a Great Heritage -

NIVEA’s “little brother” is in reality two years older: The lip care stick Labello turned 100 in 2009, and belongs to the traditional brands of Beiersdorf AG. Today, Labello is the market leader in lip care in Germany and many other countries. Beiersdorf produces about 160 million lip balm sticks yearly.

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Brand Facts
  • Labello

    Labello – since years a synonym for lip care
    Developed in 1909
    Worldwide about 160 million lip balm sticks produced every year
    Market leader for lip care
    Labello introduced the twist-up stick over 100 years ago